Fresh Focus Group
Qualitative Market Research Consulting

Experienced, versatile, driven to excellence…

► Professional focus group moderator and certified marketing research consultant.

► Wide-ranging experience in both quantitative and qualitative market research design, execution, analysis and reporting on both the supplier and the client sides of the business.

► Extensive product management experience in both small and large consumer products companies.

► New product development and established brand management expertise.

► Far-reaching category experience in foods, non-foods, and services.

 

 ...We deliver your business answers.

 

Kathy Estadt, Principal Consultant

MBA, Arizona State University
BS, Consumer Related Studies, Penn State University
Certificate of Proficiency in
Qualitative Research from Burke Institute*
kestadt freshfocusgroup.com






* Burke Institute: Your global source for marketing research training  www.burkeinstitute.com